EARLY ACCESS: If you're interested in using this feature and you're on the Enterprise plan, feel free to reach out to your success manager who will activate this for you.
You are now able to increase reach of your content directly from Publitas. With direct integrations with affiliate partners in various regions, your Publitas content can be automatically shared with affiliate channels and published at the time you schedule for your publications to go live.
How to share publications with affiliate channels
- Navigate to group settings and select Affiliates.
- Switch the toggle for each affiliate channel you wish to share your publications with.
- Once complete, click Update affiliate settings.
From this moment on, your publication content will be shared automatically over API with those affiliate channels.
Which publications are shared
When the affiliate sharing is enabled, the publications with the following criteria will be shared over API:
- Publications that are already live, marked as Public in Publitas.
- Publications that are not yet live, marked as Offline in Publitas, but have a scheduled date to become Public.
This way, you can manage when publications are shared with affiliate channels, including the scheduled dates, so that they can be published at the same time on the affiliate channel's websites and apps.
Unlisted publications are not shared with affiliate channels.
Using campaign parameters to attribute traffic
If you distribute your content to various channels, including your website and apps but also affiliate and partner websites, you can now apply custom campaign parameters to all the links in the Publitas publication so you can distinguish traffic to your website between different sources.
How to apply custom parameters
To apply custom parameters to a publication:
- Navigate to publication settings and choose Campaign parameters tab.
- Proceed to add key and value pairs to all of the listed channels.
- Once all the key and value pairs have been added, click Save & Update publication.
A few notes on the custom parameters:
- Affiliate channels section will contain all currently active affiliate channels for the publication group. You can read more about enabling affiliate channels in Increase reach through affiliate channels.
- Key and value pairs will be added as
key=valueURL parameters to all the links (product hotspots, dynamic and generated product hotspots, links) in the publication. - Each key and value pair will be added only in case publication is being viewed through that specific channel.
- Default parameters are applied when a publication is being viewed through Publitas Reader, whether standalone or embedded in a website or a mobile app.
- Key and value pairs for each affiliate channel are applied only when specific affiliate is obtaining the data over official Publitas API.
- Appending these key and value pairs as URL parameters does not affect any existing URL parameters for the links present in the publication or obtained through the product feed.
Tips
- Before sharing your content with an affiliate channel, please contact the sales representative from your preferred affiliate to ensure the content will be automatically synced.
- You can opt out of sharing the content at any moment. From the moment you turn off sharing, the content will no longer be available over API to that specific affiliate channel.