Below is an overview of all attributes Publitas imports from Product Feeds, the requirements and where each attribute can be used.
Click here to learn more about Setting up your Product Feed.
Attribute |
Format |
Description |
ID XML: <g:id> TSV: id |
Your product’s unique identifier This field cannot be empty Example: A2B4 Syntax: Max 255 characters |
- Used to locate and sync products - Available as a variable in Product themes |
Title XML: <g:title> or <title> TSV: title |
Your product’s name This field cannot be empty Example: Polo Shirt - Blue Syntax: Max 150 characters |
- Visible in Product hotspots and SEO title - Available as a variable in Product themes |
Description XML: <g:description> or <description> TSV: description |
Your product's description Example: Made from 100% organic cotton, this classic red men’s polo has a slim fit and signature logo embroidered on the left chest. Machine wash cold; imported. |
- Visible in Product hotspots - Available as a variable in Product themes |
Price XML: <g:price> TSV: price |
Your product's price Example: 15.00 USD Syntax: Numeric, ISO 4217 |
- Visible in Product hotspots - Available as a variable in Product themes |
Sale price |
Your product's sale price Example: 15.00 USD Syntax: Numeric, ISO 4217 |
- Visible in Product hotspots - Available as a variable in Product themes |
Link XML: <g:link> or <link> TSV: link |
Your product's landing page Example: https://www.example.com/product.html Syntax: Max 2000 characters |
- Used by the Product hotspot's |
Availability XML: <g:availability> TSV: availability |
Your product's availability Example: in_stock Supported values: • in stock or in_stock • out of stock or out_of_stock • preorder |
- Visible in Product hotspots (learn more) - Available as a variable in Product themes |
Image link XML: <g:image_link> TSV: image_link or image link |
The URL of the main image of your product For the best performance, we recommend using an image resolution of 1000 x 1000 pixels Example: https://www.example.com/A2B4/image1.jpg Syntax: Max 2000 characters |
- Visible in Product hotspots - Available as a variable in Product themes |
Additional image link |
The URL of an additional image of your product Example: https://www.example.com/A2B4/image2.jpg Syntax: Max 2000 characters |
- Add up to 5 additional product images by including this attribute multiple times. - Visible in Product hotspots |
Product type XML: <g:product_type> TSV: product_type or product type |
Product category that you define for your product Example: Home > Women > Dresses Syntax: Max 750 alphanumeric character |
- Available as a variable in Product themes |
Brand XML: <g:brand> TSV: brand |
Your product’s brand name Example: Publitas Syntax: Max 70 characters |
- Available as a variable in Product themes |
GTIN XML: <g:gtin> TSV: gtin |
Your product’s Global Trade Item Number Example: 3234567890126 Syntax: Max 14 numeric characters |
- Available as a variable in Product themes |
MPN XML: <g:mpn> TSV: mpn |
Your product’s Manufacturer Part Number Example: P4BL1TA5 Syntax: Max 70 alphanumeric characters |
- Available as a variable in Product themes |
Item group ID XML: <g:item_group_id> TSV: item_group_id or item group id |
ID for a group of products that come in different versions/variants Example: AB12345 Syntax: Max 50 alphanumeric characters |
Supported for future product releases (stay tuned) |
Google product category XML: <g:google_product_category> TSV: google_product_category or google product category |
Google-defined product category for your product Example: Apparel & Accessories > Clothing > Outerwear > Coats & Jackets |
Supported for future product releases (stay tuned) |
Custom label 0-4 XML: <g:custom_label_0> <g:custom_label_1> <g:custom_label_2> <g:custom_label_3> <g:custom_label_4> TSV: custom_label_0 custom_label_1 custom_label_2 custom_label_3 custom_label_4 or custom label 0 custom label 1 custom label 2 custom label 3 custom label 4 |
Label that you assign to a product to include additional data Example: 50% off Syntax: Max 100 characters |
- Available as a variable in Product themes |
Custom label 5-9 XML: <g:custom_label_5> <g:custom_label_6> <g:custom_label_7> <g:custom_label_8> <g:custom_label_9> TSV: custom_label_5 custom_label_6 custom_label_7 custom_label_8 custom_label_9 or custom label 5 custom label 6 custom label 7 custom label 8 custom label 9 |
Label that you assign to a product to include additional data Example: 50% off Syntax: Max 2048 characters |
- Available as a variable in Product themes |